In the New York Times, there is a video opinion piece from Jaron Lanier which makes the case for finding a way for consumers to be paid for their data. I really enjoyed the accessibility of this piece as I think it helped make a clearer case. But I found myself with some big questions …
Big Data and the Entertainment Industry
It has been hard to find good books that deal with the digital economy -- especially in terms of microeconomics and strategy. The classic -- Information Rules -- is now almost two decades old. It holds up remarkably well but there is some embarrassment in still recommending it to students. With their new book -- …
Should Facebook be paying us?
Probably not. In the New Yorker, Tim Wu argues for yes. His argument is simple. Facebook make money because they collect data that their users freely give them. For the most valuable innovation at the heart of Facebook was probably not the social network (Friendster thought of that) so much as the creation of a …
Behind the Buzz of Behavioral Data
What is the economic value of online behavioral data? It is a seemingly simple question. Define the terms. Behavioral data refers to information produced as a result of actions, typically commercial behavior using a range of devices connected to the Internet, such as a PC, tablet, or smartphone. Behavioral data tracks the sites visited, the …
