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Digitopoly

Competition in the Digital Age

Category: Versioning

Posted on September 11, 2013

They're all wrong. Apple's iPhone versioning (redux)

Following up from my earlier post on Apple's iPhone versioning, Apple has released its new range. Here is the pricing: iPhone 4S (8GB): $0 ($450 unlocked) iPhone 5c: 16GB: $99 ($549 unlocked) 32GB: $199 ($649 unlocked) iPhone 5s: 16GB: $199 ($649 unlocked) 32GB: $299 ($749 unlocked) 64GB: $399 ($849 unlocked) In other words, the same …

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